For our partner - a company active in the industrial equipment market, positioning itself as a supplier of over 90 international brands of renown in the industry, we are looking for a creative Digital Marketing Specialist.

We are looking for a new colleague from the following cities: Bacau, Comanesti, Darmanesti, Targu Ocna, Onesti, or Moinesti.

Have we sparked your interest? Then, please use our digital application platform to apply – we look forward to meeting you!

Responsibilities

• Create and implement marketing campaigns (e-mail newsletter, direct mailings, print advertisements, specialist articles, etc.);
• Consolidate product and marketing insights into actionable items, organizing marketing activities – market research, promotions, events, and campaigns;
• Participate in the development and execution of product marketing strategies in both established and new markets;
• Perform targeted market and competitive research to assist product marketing strategies;
• Participate in the design and development of product-specific communications;
• Collaborate with internal teams, and develop marketing materials to drive awareness (client case studies, white papers, guidelines, presentations, etc.);
• Collaborate with external agencies of marketing in order to create and implement marketing campaigns;
• Manage the market communication for new features, and launches and work with the group marketing team to prepare sales-enabling tools and content, competitive analyses;
• Organizing participation at trade fairs & other events, managing company image exposure;
• Analyzing questionnaires and other forms as market feedback;
• Managing social media accounts.

Qualifications:

• At least 4+ years digital marketing experience working in an organization;
• Experience in marketing communications or equivalent qualification /B2B;
• Good knowledge of the English language;
• Excellent analytical skills and attention to detail, well-organized person, self-responsible;
• Problem-solving attitude, with communication skills;
• Excellent written, communication, and presentation skills;
• Working knowledge of market research, surveys, and data analytics;
• Working knowledge with Microsoft Office, Canva, etc;
• Experience planning and leading initiatives;
• Track record of managing projects and working with cross-functional teams;
• Creative, team-oriented.
• Bachelor's Degree in economics, business, marketing, engineering, and/or relevant field of study University degree;